Ithe is an online membership platform and loyalty program that helps businesses drive new customers and increase long-term customer engagement. The platform works by rewarding customers for their loyalty and spending. Through the IThe platform, businesses can create a fully digital loyalty program that allows customers to earn points for their online purchases and track them in real time. Customers then can use those points for discounts, rewards or other benefits.

IThe also provides businesses with insights and analytics to better understand their customer base and what drives their sales. This makes it easier for businesses to tailor their loyalty program to the needs and wants of their customers.