Rola is a Japanese automotive equipment and accessory company established in 1959. They are primarily known for their car and truck accessories, but they also make an array of other items as well. Rola primarily manufactures and sells roof racks, cargo carriers, bike carriers, and other accessories to enhance the outdoor activities experience. They also make cargo boxes, trunk bags, wheeled coolers, bike racks, and many other items designed to make your vehicles more efficient and compliant. Beyond their car accessories, they also provide LCD TVs and sound systems, in-car navigation equipment, car phone holders and mounts, roof-boxes, tonneau covers, and much more.